Contractors
A Marketing Focus for Contractors
Most companies seem to neglect their marketing. In smaller companies, principles generally like to build, not sell. Here are a few tips on getting more jobs.
- Have someone in your company who has the prime responsibility for generating new business. If there's no responsibility, there's no production.
Customer Service for Contractors
Let's face it, contractors get taken advantage of by owners and others. They post bonds and still don't get paid for work until it's done. But try getting owners to routinely post bonds! Despite all that, customer service is the name of the game for successful repeat jobs, negotiated work, and CM work.
